Since the electricity market opened, more and more electricity providers have entered the market with various plans and products. Direct Energy and their affiliated brands: Bounce Energy , First Choice Power, and CPL Retail Energy offer a multitude of electricity plans and benefits so customers can find the electricity plan that best fits their needs. While it’s great to have so many options, it can be difficult and confusing to choose an electricity plan. With choices like fixed-rate, variable-rate, and prepaid plans, as well as varying price options, term lengths and rewards, shopping for an electricity plan can be an overwhelming task.
When you use our rate comparison process, providers know that they are competing to win your business. Consequently, they offer cheap electric rates in hopes of becoming your new Texas electricity company. This benefits both you and the provider you select. You receive a cheap electric rate and the plan of your choice, and the provider adds another satisfied customer.
According to a 2014 report[2] by the Texas Coalition for Affordable Power (TCAP), "deregulation cost Texans about $22 billion from 2002 to 2012. And residents in the deregulated market pay prices that are considerably higher than those who live in parts of the state that are still regulated. For example, TCAP found that the average consumer living in one of the areas that opted out of deregulation, such as Austin and San Antonio, paid $288 less in 2012 than consumers in the deregulated areas."

You’re popular. Use that to your advantage. When you sign up with Bounce Energy, you get a unique referral code when you login to your MyAccount. Share your code over email, put it on Facebook, take out a billboard. For every person who signs up with your code, you’ll get a $50 bill credit. No limits. And your buddies who sign up get a $50 bill credit, too. Being friendly saves!


2Offer valid for new residential customers in Texas only. To utilize all features of the Echo Dot, you will need an 'always on' Wi-Fi internet service. If you cancel your plan early there's a fee of $135. You cannot return your Echo Dot to avoid the early cancellation fee. Terms and Conditions apply. All Amazon trademarks and copyrights are property of Amazon.com or its affiliates. The Echo Dot is provided by Direct Energy, Amazon is not a sponsor of this energy plan offer.
To do so, we used five of the state’s largest electricity companies to explore six things you'll have to evaluate when you're comparing plans and providers: We’ll walk you through customer satisfaction scores, running the numbers on rates, and calculating the impact of different fees, discounts, and contract types. We'll weigh in on extra perks, like points, and green energy too.
2Offer valid for new residential customers in Texas only. To utilize all features of the Echo Dot, you will need an 'always on' Wi-Fi internet service. If you cancel your plan early there's a fee of $135. You cannot return your Echo Dot to avoid the early cancellation fee. Terms and Conditions apply. All Amazon trademarks and copyrights are property of Amazon.com or its affiliates. The Echo Dot is provided by Direct Energy, Amazon is not a sponsor of this energy plan offer.
According to the EIA, the overall average price of electricity for commercial customers in the US is 10.51 cents, while Texas business customers pay on average 8.23 cents per kWh (as of May 2018) for electricity. Is your business paying more? You may be able to save significantly, especially if your business is on a month-to-month or short term contract.
Compare low electric rates from electricity companies in Texas. Texas Electricity Examiner compares and reviews energy plans from reliable electricity providers. We review the best energy companies and find the cheapest rates available in the market. Yes, we update our website’s information on a daily basis. We compare both, commercial and residential electricity companies. Contact us if you need help finding the right energy plan for you and your family.

According to a typical economic theory, prices are optimally determined in a fair and transparent market, and not by a political or academic body. In deregulation of electricity markets, one immediate concern with pricing is that incumbent electricity providers would undercut the prices of new entrants, preventing competition and perpetuating the existing monopoly of providers. Thus, the SB7 bill introduced a phase-in period during which a price floor would be established (for incumbent electricity companies) to prevent this predatory practice, allowing new market entrants to become established. New market entrants could charge a price below the price to beat, but incumbents could not. This period was to last from 2002 to January 1, 2007. As of 2007 Texas investor owned utility affiliates no longer have price to beat tariffs.[6]
Utility companies are responsible for transmission and delivery of electricity even in energy deregulated parts of Texas and should be contacted in the event of a power outage. Your retail energy supplier may provide you competitive electric rates or exceptional customer service, but they cannot repair power lines or restore your service. In the case of an emergency, contact:
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