Homeowners: There is so much more to comparing offers than looking at the average cost per kilowatt hour when exactly 500, 1,000 or 2,000 is used. The Public Utility Commission of Texas requires electric companies to provide these averages in their Electricity Facts Labels, but there are ways to manipulate the results to cause an offer to rank better on powertochoose than when the actual rate is applied to your actual usage. Lantern takes the time to request your usage history, then runs the numbers to find the rate that’s best for YOU and YOUR electricity use!
Based in Houston, TX, Direct Energy operates as a residential energy retailer in 11 U.S. states and two Canadian provinces. As a wholly owned subsidiary of Centrica, plc, Direct Energy is now the largest residential energy supplier in North America. Various packages and plans are available to residential customers in Ohio, Illinois, Indiana, Michigan, Pennsylvania, Maryland, New Jersey, New York, Connecticut, Texas and Massachusetts.
Check to see if there are any special offers available. Some electricity companies offer you a special discount if you sign up for a long-term contract or continually pay your bill on time. Some companies also offer freebies (e.g. high-tech thermostats, restaurant gift cards, sports team apparel) for customers who enroll in particular plans. You should never choose a plan based on these things, because such gimmicks are rarely worth it – they don’t save you money. This is also true of plans that offer free nights or weekends, because you won’t receive the best electric rates throughout the rest of the week.

Fixed-rate, long-term (contract) plans provide stability in electricity rates. If market energy costs suddenly trend upward where you live, you can rest assured that you won’t have to pay more out of pocket. However, if you want to switch to a different, lower-cost plan before the end of the contract term, you’ll likely have to pay a cancellation or early termination fee.
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