But competition didn't necessarily end up cutting prices, according to the report. One contributing factor is confusion among customers as they try to choose among scores of retail electricity providers and the overwhelming variation of plans, leading many to just stick with familiar companies rather than look for better deals, according to the Texas Coalition for Affordable Power .
“ I have the generous saver plan that renews annually. I just renewed for my second year. We love this plan! saving so much I had to call in a couple times to make sure they were charging me correctly. I had never paid under $100 in the summer before in the middle of the heat waves in Texas. I recommend and no I do not work for them, just a regular customer. ”
Even though customers in deregulated Texas markets routinely pay more for electricity, there is a bright spot. The gap between the average price paid for electricity between deregulated and regulated market has shrunk to 8.8 percent. In 2006, customers in deregulated cities were paying nearly 47 percent more for electricity than their counterparts in regulated cities.
Fort Worth has, for the most part, followed in the footsteps of the state. In 2013, the American Council for Energy Efficiency ranked Fort Worth 26th in the list of America's most energy-efficient cities. The use of green energy in Fort Worth will continue to rise as the city's new Sustainability Task Force aims to make the city's development and growth more sustainable.