It may come as a surprise that what you pay for power is a culmination of many factors. A lot goes into flipping on that switch: electricity must be generated and delivered through equipment that operates on fuel and requires building and maintenance costs. When the prices of these things increase or decrease, so does your electricity bill.  As a matter of fact, prices change every minute, but customers are charged based on seasonal demand. There are so many factors, some large, some small, that go into determining the price of electricity in the United States: Cost of Fuels: Electricity has to be generated and delivered, and these processes take energy supplied by fuels. As you probably know, fuel prices vary, which in turn affects the cost of electricity. Power Plant Costs: Like anything else, power plants need to be built and maintained. That, plus the operating costs, have an impact on electricity prices. Transmission and Distribution System Costs: Like the point above, distribution and delivery systems also need to be built, maintained, and repaired when necessary. Weather: Inclement weather can work for or against you when it comes to electricity costs. Rain and snow can assist in cheaper hydropower generation, while wind keeps turbines spinning. However, extreme weather that increases the demand for electricity can ultimately make it more expensive. Regulations: Regulations vary per state, with some service/utility...

BREAKING NEWS (May 30, 2018) Breeze Energy is leaving the Texas market effective immediately, ElectricChoice.com has just learned. Breeze Energy is a retail electric provider (REP) providing 100% wind energy to thousands of customers in Texas. They’re estimated to have over 9,000 customers and accounts including residential, commercial, and multi-family units. Lead by John Spicer (President), Breeze Energy was incorporated in the state of Texas on December 12, 2000.  They have been registered with the Better Business Bureau since 2013 and currently have an A+ rating.  We’ve reached out to Mr. Spicer for comment and will update this post...
Since areas surrounding downtown – such as Sycamore and Northside – are mostly populated by families, homeowners might want to consider plans that will last for several years. Rather than switching REPs every few months, you can choose to stick with your preferred retailer for a longer period of time by opting for a long-term contract. Also, if you're looking to grow a relationship with your REP, you can research retailers based on their attention to customer care.

Understanding your electricity service should be easy and we realize that some companies make it harder than it should be. With the Bounce Energy Promise we will work hard to keep you as a customer with our fun rewards programs and great prices. We will never charge you unnecessary or deceptive fees. We have many ways for you to contact us either through online chat, social media, email, or phone. We will do everything in our power to keep our customers satisfied.


With close to 1 million residents, Fort Worth is a part of a fast-growing metropolitan area – including Arlington and Dallas – in North Central Texas. The city is made up of seven districts, all of which are deregulated. Aside from Fort Worth electricity supply options, the city has hidden gems when it comes to entertainment. Check out local spots such as craft breweries, music halls and authentic western apparel stores. The city is known as "Where the West Begins" for a reason!
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