Texas has one of the most thriving electricity markets in the country, and Houston is reaping the benefits. In a state that has plenty of oil, as well as a rapidly growing renewable sector, electricity providers are flocking to its largest city in search of customers. This is good news for residents of the city of Houston. Companies are competing for electricity contracts, and are willing to offer customers great deals to get business.

Electric companies buy longer-term contracts so they can hedge their risks when they’re selling long-term electricity plans. Just a week ago, it looked as if wholesale prices would be as high as Texas has seen in the past 15 years, said Ned Ross, director of governmental affairs for Direct Energy, the third biggest seller of electricity in Texas, behind No. 1 NRG and No. 2 TXU. Future prices have retreated recently, but companies buying power for August are still paying at least double what they paid a year ago, according to data from the Electric Reliability Council of Texas, or ERCOT, which oversees the state’s power markets.

The Bayou City is diverse in its population, culture and electricity rates. Houston attracts college students who attend well-known schools in the area such as Texas Southern University, University of Houston and Rice University. Also, Houston's entertainment and year-round events appeal to young couples and families. Attend an Astros game in Minute Maid Park or visit the Houston Zoo – there's always something happening in H-town.


Another unwelcome side effect of not knowing your average monthly kWh usage level is that you may end up paying more than you expect. This can occur when a customer inadvertently shops an electric rate based on a higher usage level than they actually use. Electricity suppliers commonly advertise their electric rates associated with the highest (2000 kWh) usage levels since those tend to be the lowest rates.

Finding the best electricity company in Houston for your home doesn't have to be difficult. Here at Direct Energy, we are committed to helping you Use Less of What We Sell™ with our personalized energy insights tool Direct Your Energy. Take control of your electricity cost and your Houston power bill with easy energy usage tracking and energy efficiency insights.

There are approximately 5,000 businesses associated with the energy industry in Houston, which is why the city is known as the world's "Energy Capital." Houston is home to more than 2 million people and is one of the most populated areas in the United States. City homeowners, renters and business owners get to choose between energy companies in Houston to supply their electricity. In Houston, one electricity supply rate won't fit the needs of all energy users. Therefore, it's important for consumers to use electric choice to shop for the best plan for them.


The local electric company is the utility – that’s the company who owns the infrastructure, including the poles and power lines that deliver electricity to your home. They are who you call if your power goes out or there's an emergency. But in almost every city in Texas, you must choose another company to supply that energy, called a Retail Electric Provider (REP). These REPs, like Spark Energy, allow you to choose electricity plans that offer competitive prices and plans to meet your needs.
2. Most companies have this basic $9.95/mo charge if you don't meet a certain kWh, usually 1000 kWh (Reliant is 800kWh minimum). That will pose a problem in those more temperate months like in the spring and fall because although you're paying lower kWh,you're paying that extra $9.95/mo for no reason. ASK YOUR ENERGY PROVIDER WHAT THE LIMIT IS. I got a minimum of 800kWh/mo with Reliant; if I go under 800kWh, I will have to pay $9.95. Good thing about Reliant is that they do a weekly energy usage report, and you can keep up with how much you may owe. That's pretty useful to me, considering I live in a smaller space, thus less usage.
The threat of price spikes have been long in the making, the result of changing economics of power production. The shale drilling boom produced record amounts of natural gas, which pushed prices to all-time lows and made gas-fired plants cheaper to operate than coal. Renewable energy such as wind is also producing abundant amounts of electricity at a lower cost than coal.
As a result, power companies have shut down Texas coal plants unable to compete with lower-cost generators. Meanwhile, the low electricity prices of recent years — a function of cheap natural gas — and small profits have discouraged companies from investing in new power plants. ERCOT, which oversees about 90 percent of the state’s power grid, said power reserves that are called on when demand peaks on the hottest summer days have shrunk to the lowest levels since Texas deregulated power markets in 2002.
Based in Houston, TX, Direct Energy operates as a residential energy retailer in 11 U.S. states and two Canadian provinces. As a wholly owned subsidiary of Centrica, plc, Direct Energy is now the largest residential energy supplier in North America. Various packages and plans are available to residential customers in Ohio, Illinois, Indiana, Michigan, Pennsylvania, Maryland, New Jersey, New York, Connecticut, Texas and Massachusetts.
Patrick Mays, an engineer for an oil and gas company in Houston, recently went shopping for a new electricity plan and found that the best deal available would cost about 55 percent more than what he’s paying, boosting his average rate to 9.5 cents per kilowatt hour from 6.1 cents under his expiring 12-month contract. The power bills for his 2,000-square foot home will climb an average of $30 a month over the year, he said, but he will take the brunt of the rate increase during the hot summer when he estimates his monthly bill will top out at $186, nearly double the $95 he paid last year.
Comparing electricity plans in Houston means more than just looking at plans to find the lowest rate. Be sure to take a look at each plan's Product Details to get a better idea of what each one entails. These fact sheets are more than just supply rates per kWh and term lengths; they include information on base charges, utility fees and cancellation fees. They also can include features such as usage credits, green energy products or even free weekends.
Based in Houston, TX, Direct Energy operates as a residential energy retailer in 11 U.S. states and two Canadian provinces. As a wholly owned subsidiary of Centrica, plc, Direct Energy is now the largest residential energy supplier in North America. Various packages and plans are available to residential customers in Ohio, Illinois, Indiana, Michigan, Pennsylvania, Maryland, New Jersey, New York, Connecticut, Texas and Massachusetts.

Comparing electricity plans in Houston means more than just looking at plans to find the lowest rate. Be sure to take a look at each plan's Product Details to get a better idea of what each one entails. These fact sheets are more than just supply rates per kWh and term lengths; they include information on base charges, utility fees and cancellation fees. They also can include features such as usage credits, green energy products or even free weekends.

As someone who lives in Houston, you have the power to choose your energy provider. With the options we have as a Texas resident, it is no wonder Texans have trouble locating the best Texas Electricity Company. This is where Electricity Scout is so powerful, We help you make the best choice for families while saving you time. From one page you will search from a large list of energy companies that service Houston.


Payless Power provides the best prepaid and standard energy plans with no cancelation fees and no deposit in the area. Since 2005, Payless Power has been helping people get better energy rates and save money on their average power bill, regardless of income or credit history. As a family-owned energy provider and not one of the giant electricity suppliers, we take great pride in serving our customers with care and respect.
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