If you are looking for affordable electricity rates in Houston, then look no further than Tara Energy. We are industry experts that understand your need for affordable electricity. Our company offers competitive pricing as well as flexibility with options and contracts. In addition, we are an established energy supplier. Contact us today and start getting affordable electricity today.

The increase in retail rates come as companies prepare for surging prices in the wholesale electricity markets where they buy their power. Forecasts of higher than normal temperatures and record power demand are coinciding with the shutdown of at least three coal-fired plants, leading to concerns that temporary shortages on the hottest summer days could send wholesale prices, which typically average less than $50 per megawatt hour, spiking to $3,000 per megawatt hour or higher. (A megawatt hour is 1,000 kilowatt hours.)

Prices are expected to go up so quickly that Direct Energy has stopped selling its "Power-to-Go" plan to new customers this summer, a prepaid plan that changes rates each month depending on wholesale prices. Instead, the company is encouraging its customers to lock in for longer periods of time. Customers who used up to 2,000 kilowatts each month could get a 12-month contract for 11.7 cents per kilowatt hour in May compared to the same plan for 9.1 cents per kilowatt hour one year earlier.
First Choice Power has been certified as a retail electricity provider in Texas since 2001. Offering many types of plans, First Choice Power also makes a point of supporting the communities it is a part of. Across Texas, First Choice Power invests in hunger relief programs and offers grants to local organizations making a difference in their communities.
Explore Houston electric rates below. If the ZIP code listed at the top is not yours, be sure to change it for the most accurate listings and supply rates. Electricity plans in Houston can be filtered in many different ways. If you're looking for a particular attribute, such as a low rate or a certain provider, be sure to use the sorting features. You can also click Company Info for more details on each provider.
Here are my 2 cents about electric companies when shopping around for the best rates. Currently, the average cents/kWh in Houston is 10 cents, after speaking to a very helpful, very informative Green Mountain Energy representative. Although their rates are a little higher than my current rates, they have FANTASTIC customer service (which is almost worth it). The GME rep even recommended that I stick with what I am using now since it's cheaper.
On the other hand, month-to-month variable rate (no-contract) plans don’t have cancellation fees. You won’t be penalized if you find a better deal elsewhere and want to make another switch.  And, you won’t be stuck paying more than you should be if the market rate for electricity trends down.  But, if it goes up, you’ll be paying more than your in-contract neighbors, and you’ll likely want to shop around again for a better deal.
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